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Abercrombie - Fat Shaming Business Plan?
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WestIndianArchie Offline
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Post: #1
Abercrombie - Fat Shaming Business Plan?
http://www.businessinsider.com/abercromb...ers-2013-5

Teen retailer Abercrombie & Fitch doesn't stock XL or XXL sizes in women's clothing because they don't want overweight or unattractive women wearing their brand.

They want the "cool kids," and they don't consider plus-sized women as being a part of that group.

Abercrombie is sticking to its guns of conventional beauty, even as that standard becomes outdated.
05-05-2013 01:29 PM
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RE: Abercrombie - Fat Shaming Business Plan?
(05-05-2013 01:29 PM)WestIndianArchie Wrote:  Teen retailer Abercrombie & Fitch doesn't stock XL or XXL sizes in women's clothing because they don't want overweight or unattractive women wearing their brand.

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05-05-2013 01:36 PM
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RE: Abercrombie - Fat Shaming Business Plan?
WestIndianArchie, just a heads up--you're missing some quote tags around the passage from the article, which made me double-take as I thought for a moment that you were calling conventional beauty standards outdated.

Abercrombie is a pretty red-pill corporation, if you could call a corporation red-pill. When you traffic in sex appeal and $$ are on the line, you have to keep it real.

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05-05-2013 01:37 PM
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Parlay44 Offline
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RE: Abercrombie - Fat Shaming Business Plan?
God bless them. I'm gonna buy an Abercrombie shirt in support of their efforts.

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05-05-2013 01:40 PM
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Teedub Offline
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Post: #5
RE: Abercrombie - Fat Shaming Business Plan?
They shouldn't stock it in Large either. It's a great start though, and hopefully more will follow as you know they all think it. Anyway, excellent news!

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05-05-2013 01:43 PM
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RE: Abercrombie - Fat Shaming Business Plan?
(05-05-2013 01:40 PM)Parlay44 Wrote:  God bless them. I'm gonna buy an Abercrombie shirt in support of their efforts.

Good idea. I'm going to go buy Abercrombie gear and wear it to daygame at a high school just to further spite PC-feminists.

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05-05-2013 01:44 PM
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Parlay44 Offline
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RE: Abercrombie - Fat Shaming Business Plan?
(05-05-2013 01:44 PM)Kabal Wrote:  
(05-05-2013 01:40 PM)Parlay44 Wrote:  God bless them. I'm gonna buy an Abercrombie shirt in support of their efforts.

Good idea. I'm going to go buy Abercrombie gear and wear it to daygame at a high school just to further spite PC-feminists.

We should make Abercrombie the officially endorsed brand of RVF.

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05-05-2013 02:04 PM
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RE: Abercrombie - Fat Shaming Business Plan?
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05-05-2013 02:22 PM
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cardguy Offline
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Post: #9
RE: Abercrombie - Fat Shaming Business Plan?
Even better - in those stores - a Large will be the same size as what would be considered a Medium in most other stores.

Hollister do the same thing. And I suspect GAP do as well...
05-05-2013 02:32 PM
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Fitzgerald Offline
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RE: Abercrombie - Fat Shaming Business Plan?
In Hollister stores in the US, only people who could rank 7 and above on a looks scale are hired, and on days when higher management comes in to visit, the less attractive employees work in the back. The store managers get in real trouble if they don't do this.

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05-05-2013 02:42 PM
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Cyr Offline
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RE: Abercrombie - Fat Shaming Business Plan?
Yeah I also like the way that they don't hire ugly girls because they're 'looking for "models" and thus can differentiate on looks.
05-05-2013 02:45 PM
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Goldin Boy Offline
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RE: Abercrombie - Fat Shaming Business Plan?
Textbook example of niche marketing. Doesn't hurt that their niche(pretty, preppy, usually White) is typically loaded. Any boycotts will be useless.

(08-18-2016 12:05 PM)dicknixon72 Wrote:  ...and nothing quite surprises me anymore. If I looked out my showroom window and saw a fully-nude woman force-fucking an alligator with a strap-on while snorting xanex on the roof of her rental car with her three children locked inside with the windows rolled up, I wouldn't be entirely amazed.
05-05-2013 02:58 PM
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Tuthmosis Offline
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RE: Abercrombie - Fat Shaming Business Plan?
Never thought this dumb-ass song would be relevant to anything in this forum, but here we go. Relevant.

(Enjoy the rhymes. It's considered one of the worst of all time.)




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05-05-2013 03:03 PM
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RE: Abercrombie - Fat Shaming Business Plan?
I'm all for the anti-fat acceptance, but the whole marketing to "cool" high school kids is mad gay. Fatitude is only half the problem today. The other half is every entitled American 7 who thinks she's combination a Hilton or a Kardashian because of her brand name handbag and iPhone 5.

You can't buy cool at a store. This whole mentality is just feeding the entitlement mentality.
05-05-2013 03:07 PM
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RE: Abercrombie - Fat Shaming Business Plan?
(05-05-2013 03:07 PM)j r Wrote:  I'm all for the anti-fat acceptance, but the whole marketing to "cool" high school kids is mad gay. Fatitude is only half the problem today. The other half is every entitled American 7 who thinks she's combination a Hilton or a Kardashian because of her brand name handbag and iPhone 5.

You can't buy cool at a store. This whole mentality is just feeding the entitlement mentality.

One step at a time.
05-05-2013 03:18 PM
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RE: Abercrombie - Fat Shaming Business Plan?
(05-05-2013 02:58 PM)Goldin Boy Wrote:  Textbook example of niche marketing. Doesn't hurt that their niche(pretty, preppy, usually White) is typically loaded. Any boycotts will be useless.

But pretty (non-fat) white people are only loaded because fat people are paid 20% less. We need some legislation to fix this injustice.

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05-05-2013 03:21 PM
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Brosemite Offline
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RE: Abercrombie - Fat Shaming Business Plan?
(05-05-2013 03:03 PM)Tuthmosis Wrote:  Never thought this dumb-ass song would be relevant to anything in this forum, but here we go. Relevant.

(Enjoy the rhymes. It's considered one of the worst of all time.)




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05-05-2013 03:24 PM
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Mujeriego Offline
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RE: Abercrombie - Fat Shaming Business Plan?
I used to work at Abercrombie and Fitch and have fond memories. Most of the employees are insecure girls in the 18-22 range.
(This post was last modified: 05-05-2013 05:33 PM by Mujeriego.)
05-05-2013 05:28 PM
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Parlay44 Offline
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RE: Abercrombie - Fat Shaming Business Plan?
(05-05-2013 05:28 PM)Mujeriego Wrote:  I used to work at Abercrombie and Fitch and have fond memories. Most of the employees are insecure girls in the 18-22 range.

Bust out a data sheet.

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05-05-2013 05:33 PM
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RE: Abercrombie - Fat Shaming Business Plan?
They make a really nice cologne called Woods. I'm not sure if I can still recommend it since they raised it from $15 to $50 a bottle.
05-05-2013 05:39 PM
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Pete Offline
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RE: Abercrombie - Fat Shaming Business Plan?
(05-05-2013 05:39 PM)beta_plus Wrote:  They make a really nice cologne called Woods. I'm not sure if I can still recommend it since they raised it from $15 to $50 a bottle.
I use the one called Fierce. Girls love it. They always say I smell like sex. Laugh
05-05-2013 05:52 PM
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RE: Abercrombie - Fat Shaming Business Plan?
(05-05-2013 05:33 PM)Parlay44 Wrote:  
(05-05-2013 05:28 PM)Mujeriego Wrote:  I used to work at Abercrombie and Fitch and have fond memories. Most of the employees are insecure girls in the 18-22 range.

Bust out a data sheet.

In progress.
05-05-2013 05:59 PM
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RE: Abercrombie - Fat Shaming Business Plan?
I got a XXL hoodie from either Hollister or Abercrombie once.

The sleeves were about 3 inches too short. Normally I get XL's...

They trying to make waifs think they are bigger than they really are or what?

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05-05-2013 06:00 PM
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RE: Abercrombie - Fat Shaming Business Plan?
I always thought Abercrombie, Hollister, etc. were clothing for pre-teens and teens.
05-05-2013 06:18 PM
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Goldin Boy Offline
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RE: Abercrombie - Fat Shaming Business Plan?
(05-05-2013 03:21 PM)Handsome Creepy Eel Wrote:  
(05-05-2013 02:58 PM)Goldin Boy Wrote:  Textbook example of niche marketing. Doesn't hurt that their niche(pretty, preppy, usually White) is typically loaded. Any boycotts will be useless.

But pretty (non-fat) white people are only loaded because fat people are paid 20% less. We need some legislation to fix this injustice.

You're right! Idea

It's not fat people's fault that they have BMI's 29+. We need tax those rich waifs at double the rate of everyone else. They have Thin privilege so they can afford it.

(08-18-2016 12:05 PM)dicknixon72 Wrote:  ...and nothing quite surprises me anymore. If I looked out my showroom window and saw a fully-nude woman force-fucking an alligator with a strap-on while snorting xanex on the roof of her rental car with her three children locked inside with the windows rolled up, I wouldn't be entirely amazed.
(This post was last modified: 05-05-2013 06:43 PM by Goldin Boy.)
05-05-2013 06:32 PM
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